The Golden Bachelorette's Joan Vassos announced she's expanding her influencer lifestyle even more.
Joan posted on her Instagram Stories to announce she's expanding her brand even more by creating a ShopLTK page. LTK is a website that influencers can use to connect with various brands as well as potential customers. Joan shared a screenshot of her account on her Instagram Stories and added a caption to reveal that this new page is where she'll be sharing "more of my favorite things." On her LTK page, Joan added a bio that reads, "Hi im Joan Vassos I love to share my favorite fashions, beauty tips and home decor finds."
Joan has already posted multiple photos of herself and Chock. When visitors click on a photo, the website will take them to a page with links to buy all of the products, typically clothing, that were featured in the photo. It's unclear if Joan is making any money when fans make purchases from her page.
What Joan Vassos Expanding Her Influencer Lifestyle Means
Joan Vassos Is Catering To Her Fans' Requests
When Joan posts photos of herself on social media, fans will sometimes ask her where she bought her clothing. The same thing happens with other Bachelor franchise stars, especially The Bachelor season 28 winner Kelsey Anderson. Now instead of taking the time to individually reply to fans with the answer, she has a one-stop hub for how to buy all of her looks.
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Various Bachelor stars, including Joan and Kelsey, have been criticized in recent months for showing off their lavish lifestyles and creating influencer brands that take advantage of their reality TV fame. It's gotten to the point where Joan's critics believe her new lifestyle is becoming a problem. However, there's nothing wrong with catering to the excitement of their fans. If it works for them, then they should keep pursuing that path.
