Giants QB Russell Wilson's Three-Word Post With His Family Is Powerful

New York Giants quarterback Russell Wilson is grabbing attention off the field this week after sharing a powerful family moment on Instagram.

Wilson posted photos with his wife — Grammy-winning singer Ciara — and their children, all wearing matching black Nike jackets with white logos.

Standing together in front of the Empire State Building on a bright, clear day, the Wilsons struck stylish poses on a gravel rooftop, looking united and fashionable.

“Building a Legacy,” Wilson kept his message simple yet meaningful.

The images didn’t stop there. Wilson also included close-up shots of his sons — Future Zahir, Win Harrison and Win again in different outfits — each proudly modeling unique pieces from Wilson’s own clothing brand, 3BRAND.

Fans instantly flooded social media with admiration for the Wilson family’s coordinated look and for Wilson’s message about family and legacy. 

“Win and Sienna look like they could be twins!” one fan couldn’t help but point out how similar some of the kids look.

Another praised little Win’s modeling skills, writing, “Win decided he was gon’ MODEL! 🔥 Beautiful family.”

“The Wilsons 🔥🔥🔥,” a follower simply gushed.

“Future’s face card is LIKE THAT!! All the Wilson kids are fierce,” one fan posted, echoing sentiments seen across the comment section.

“Your kids are the most perfect little models, 😍” another fan gushed.

Others highlighted how good looks run strong in the Wilson family. 

“Face cards aren’t playin around,” one person said,.

“Babby y’all snapped with these genes!!!! 🧬” another added.

Wilson’s post comes as he continues to settle into life in New York City, following his move from the Pittsburgh Steelers to the Giants this offseason. His wife, Ciara, recently shared her excitement about the family’s relocation, calling New York “awesome” and praising its culture, fun and diversity.

After launching 3BRAND in 2021, he hinted last month at a possible collaboration with Nike, sharing a sneak peek of a garment featuring both logos. The quarterback has said his inspiration for creating 3BRAND came from basketball legend Michael Jordan, whose own partnership with Nike created an empire.

While he prepares for his 14th NFL season and his first full season with the Giants, Wilson’s latest social media post shows that, for him, legacy goes beyond football.